# Review / rating schema

> Review and AggregateRating schema are Schema.org structured data that describe the reviews and the average rating of a product or service.

- **Check ID:** A4
- **Area:** [AI Readiness](https://be1st.ai/glossary/ai-readiness)
- **Tool:** [AI Readiness](https://be1st.ai/tools/ai-readiness)
- **Page:** https://be1st.ai/glossary/ai-readiness/review-rating-schema

## Why it matters

AI models use Review schema as a signal of trustworthiness and quality. When AI generates recommendations, it prioritizes sources with verified ratings and reviews from real users.

## In practice

Booking.com uses AggregateRating schema on all hotels, enabling Google to display star ratings directly in search results. Hotels with visible ratings have a 25% higher click-through rate.

## How be1st checks it

Verifies the presence of Review and AggregateRating schema on pages with product or service reviews. If the page has neither Review nor AggregateRating, the check is not counted (N/A).

[AI Readiness](https://be1st.ai/tools/ai-readiness), Access tab.

Every check ends as: Pass, Warning, Fail.

## Sources

- [Review Snippet Structured Data](https://developers.google.com/search/docs/appearance/structured-data/review-snippet) (Google)

## Related terms

- [AI bot policy](https://be1st.ai/glossary/ai-readiness/ai-bot-policy): An AI bot policy is the set of robots.txt rules for AI crawlers such as GPTBot, ClaudeBot or Google-Extended that allow or block them on a website.
- [llms.txt existence](https://be1st.ai/glossary/ai-readiness/llms-txt-existence): llms.txt is a Markdown file at the root of a website that gives AI models a short overview of the site and links to its most important pages.
- [llms.txt content quality](https://be1st.ai/glossary/ai-readiness/llms-txt-content-quality): llms.txt content quality is how useful that file is to an AI model: a clear description of the site, working links to its sections and enough detail.
- [llms-full.txt](https://be1st.ai/glossary/ai-readiness/llms-full-txt): llms-full.txt is an extended version of llms.txt that holds the full text of a website's key documentation in one Markdown file.
- [BLUF (bottom line up front)](https://be1st.ai/glossary/ai-readiness/bluf-bottom-line-up-front): BLUF (Bottom Line Up Front) is a writing principle: put the answer or the key point first and add the details after it.
- [Content structure (lists, tables)](https://be1st.ai/glossary/ai-readiness/content-structure): Content structure is how a page organizes information into lists, tables and other formats that readers and AI models can scan quickly.